WEIGHT LOSS LONGEVITY FITNESS
Healthy fitness for lasting weight loss

BMR stands for Basal Metabolic Rate.

Basal Metabolic Rate is the total energy, in calories, required for your body to maintain its basic metabolic function of keeping you alive.

In simplest terms, BRM reflects the energy you need if you were to never move or do anything.

IS BMR A GOOD MEASURE OF DAILY ENERGY REQUIREMENT?

No. BMR is actually a very poor measure of your energy requirements.

Three additional factors determine your daily energy requirement.

Activity
Exercise
Stress

If I reduce calories below my BMR will I lose weight?

BRM is already far below your actual energy requirements.

We do not suggest reducing calories below BRM for this reason.

Taking in too few calories often makes weight loss more difficult. The body goes in to a starvation mode where it tends to hang on to body fat.

See the column to the right for a better method of weight loss via BRM.

Weight Loss begins by understanding how much energy you expend versus what you take in. Calculate your Base Metabolic Rate here with your Activity Level.

Convential weight loss wisdom will tell you to cut your calories below a maintenance level in order to lose weight.

We do not advocate this approach as optimal for sustained weight loss.

While it is true you can make very good reductions in body weight over the short term, more often than not, the long term result of cutting calories below a maintenance level for sustained periods results in an INCREASE in total energy intake over time. In simplest terms, you get a bigger appetite as a result of a sustained reduction in calories. The reason for this is simple.

Your feeding behavior is hormonally governed.

The net result of cutting calories for a sustained period of time often results in hormonal over compensation by hormones such as leptin and glucagon that are involved in satiety and fullness.

MR WITH THE LOOKCUT METHOD
For optimal, sustained weight loss, we suggest keeping your calories at BMR + ACTIVITY. Our approach is to avoid restrictive dietary changes that involve sub maintenance caloric levels, and instead achieve fat loss through the addition of exercise, while maintaining BMR + ACTIVITY calorie levels.

This approach keeps your metabolic rate elevated while minimizing hormonal overcompensation from deprivation. You will lose fat at a slightly lower rate in the short term, but this approach is much faster long term.

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WEIGHT LOSS LONGEVITY FITNESS Healthy fitness for lasting weight loss

WEIGHT LOSS LONGEVITY FITNESS
Healthy fitness for lasting weight loss